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Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 37
Issue DateTitleAuthor(s)
2025-08-31Qualitative Assessment of 4P-Marketing Mix : Launching Modified Resistance Band for Indonesian Martial ArtsDarmawan, Muhammad Bagus
2025-08-31The Influence of Eco-Friendly Beverage Product Packaging and Price Perception among Environmentally-Aware Customers Toward Customer LoyaltyChristian, Russell
2025-08-31Analyzing the Influence of Perceived Usefulness, Cost Effectiveness, and Interactivity on Instagram Usage and Impact on Business Among Singkawang MSMEsCenisius, Vieri Luois
2025-08-31The Influence of Brand Icon Ayam Roy on Purchase Intention and Brand Loyalty of Royco ConsumersTjokro, Jyotiska Aditya
2025-08-31Analysing the Influence of Social Media Content on Street Food Purchase Intention in Greater Jakarta: The Mediating Role of Perceived ValueFerrero, Juan Carlos
2024-08-31The Role of Environmental Awareness Towards Generation Z’s Green Purchase Intention in Indonesia: Planned Behavior TheoryTanto, Verlyn Angelica
2024-08-31The Effect of Green Supply Chain Management towards Organizational Sustainability Performance in Indonesia: Mediating Role of Operational PerformanceDewanto, Nicholas Brian
2024-08-31The Impact of Korean Idol Related’s Characteristics Towards Customers’ Purchase Intention in Indonesia: The Mediating Role of Idol as Human Brand AttachmentYulianti, Novi
2024-08-31The Effect of Green Human Resource Management and Corporate Social Responsibility on Sustainability Performance in Indonesia: The Mediation Role of Organizational Citizenship Behavior towards the EnvironmentJosefano, Gregory Bertly
2024-09-01Strategic Bussiness Plan of Wynnergy Drink as Functional Beverage For ModernWellnessZeta EriDani, Wynnona
2024-09-01The Effect of Digital Marketing and Brand Equity on Purchase Intention of the Uniqlo Brand in IndonesiaSamudra Theng, Jason
2024-09-01The Effect of Green Supply Chain Management towards Organizational Sustainability Performance in Indonesia: Mediating Role of Operational PerformanceBrian Dewanto, Nicholas
2024-09-01The Perception of Artificial Intelligence in the Decision-Making Process in the Manufacturing Industry in IndonesiaSaputra, Yash Rama
2024-01-31Maximizing Organizational Success: An In-Depth Human Resource Internship Report on Talent Acquisition, Performance Management, and Employee Retention Strategies at Orchardz Hotel IndustriDewanto, Nicholas Brian
2024-01-31Analysis of Marketing Strategy of Diabetasol Product in Malaysia and Philippines PT Kalbe Farma, Tbk (International Division)Yulianti, Novi
2024-01-31The Analysis of Social Media Presence of Antacid, Respiratory and Multivitamin Supplements Brands in Southeast Asian CountriesTanto, Verlyn Angelica
2023-06-12Perception of PT. Wijaya Pangan Utama Employees on Sustainable Leader ManagementWangke, Johannes Michael
2023-06-12The Impact of Social Media Marketing Factors on The Tourism Bus of Women Entrepreneurs in Bali, IndonesiaSari, Anak Agung Ulan Tirta
2023-06-12Factors Affecting Consumer’s Purchase Intention Toward Plant-based Milk in Indonesia.Lyman, Melvin
2023-06-12The Effect of Micro-influencers on Green Products Purchase Intentions in Greater JakartaPuspita, Ni Ketut Candra
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 37