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Issue Date	Title	Author(s)
2024-08-31	The Role of Environmental Awareness Towards Generation Z’s Green Purchase Intention in Indonesia: Planned Behavior Theory	Tanto, Verlyn Angelica
2024-08-31	The Impact of Korean Idol Related’s Characteristics Towards Customers’ Purchase Intention in Indonesia: The Mediating Role of Idol as Human Brand Attachment	Yulianti, Novi
2024-08-31	The Effect of Green Supply Chain Management towards Organizational Sustainability Performance in Indonesia: Mediating Role of Operational Performance	Dewanto, Nicholas Brian
2025-08-31	Analysing the Influence of Social Media Content on Street Food Purchase Intention in Greater Jakarta: The Mediating Role of Perceived Value	Ferrero, Juan Carlos
2025-08-31	The Influence of Brand Icon Ayam Roy on Purchase Intention and Brand Loyalty of Royco Consumers	Tjokro, Jyotiska Aditya
2025-08-31	Qualitative Assessment of 4P-Marketing Mix : Launching Modified Resistance Band for Indonesian Martial Arts	Darmawan, Muhammad Bagus
2025-08-31	The Influence of Eco-Friendly Beverage Product Packaging and Price Perception among Environmentally-Aware Customers Toward Customer Loyalty	Christian, Russell
2025-08-31	Analyzing the Influence of Perceived Usefulness, Cost Effectiveness, and Interactivity on Instagram Usage and Impact on Business Among Singkawang MSMEs	Cenisius, Vieri Luois